News  & Blog

Multidimensional creativity, Mai Niemi As humanity, we are at a crossroads where we have to choose whether we want an artificial AI world...

The 9th Helsinki Fashion Week is the world´s first sustainable fashion week. It was not just the sustainable clothes, but we enjoyed also...

Runway Rendezvous: A Recap of the Captivating Collections at Helsinki Fashion Week Did you know that sustainability and edginess could...

Sampo, The Magic Mill of Wealth and Abundance Kalevala is the Finnish matriarchal rune wisdom and prophesy epic of the lost and the...

Deeply honored to be chosen to represent sustainable Finnish Fashion brand in coming Helsinki Fashion Week 2023. - Community and...

The Magic Wardrobe is a slow fashion innovation that answers to the demands of conscious consumers for natural clothing. ´The consumer...

Nordic fashion design showroom is showcasing Mai Niemi in Manila in May 2022. Organized by Recion

In Mai´s Fashion garden grows the most wonderous and colorful wearable art you can dress on. They are so delicious that you can eat them...

Finnish Mythology We are starting a newsletter series about Finnish gods and goddesses. In these letters, you can learn more about...

Wellbeing with clothing. Our surroundings forms us, so we need to form our surroundings said Winston Churchill. In Finland we say: The...