News  & Blog

Next stop Osaka, Japan Finland Day at Expo 2025 Osaka Finland is present at Expo 2025 Osaka in the joint Nordic Pavilion, Nordic Circle,...

Sustainable and Spiritually Harmonious Design – An Innovative Concept for Future Needs

Discover the Magic of Mai's Wardrobe: Where Fashion Embraces Transformation Welcome to Mai's Magic Wardrobe , a unique space where...

Fashion is constantly changing, reinventing itself with new designs and bold trends. Among these shifts rises a name that is capturing the attention of enthusiasts worldwide: IAMMAI Superfashion. In a world where global styles merge, IAMMAI stands out for its unique vision and commitment to reshaping consumer perspectives. This blog post explores the captivating essence of IAMMAI Superfashion, focusing on its innovation, dedication to sustainability, and significant impact wi

The fashion artist celebrates the 35th anniversary of NeuleKalevala and publishes of her new collection at the Tallinn Fashion Week...

In 2024 we are celebrating 25 years of Fashion freedom In 1999, when I studied Feng Shui at the European School of Feng Shui, I realized...

Mai Niemi Finnish Fairytale shop´s 10th Anniversary celebration gala show in Helsinki. The magical gala was created by professional team...

Multidimensional creativity, Mai Niemi As humanity, we are at a crossroads where we have to choose whether we want an artificial AI world...

The 9th Helsinki Fashion Week is the world´s first sustainable fashion week. It was not just the sustainable clothes, but we enjoyed also...

Runway Rendezvous: A Recap of the Captivating Collections at Helsinki Fashion Week Did you know that sustainability and edginess could...