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The majority of fashion is superficial and is stripped out content, story, spirit and energy. There is no ”Big Market” any more. There are micro-segments, and only brands with a clear message, a bold identity and magntic story activate clients. People don´t buy clothes .They buy meaning. They buy identity. They buy transformation they want to embody. Niche is the new mainstream. IAMMAi offers all that. It is multidimensional, dressing the whole human essence. Clothing in the

In reality, the way we treat women and our own feminine bodies in a broad sense is the same way we treat Mother Earth and Mother Water.

Jewelry has always been a symbol of beauty, status, and personal expression. In recent years, there has been a growing interest in eco-friendly jewelry materials that combine elegance with sustainability. These materials not only reduce environmental impact but also offer unique textures and designs that stand out from traditional metals and synthetic stones. This post explores the world of eco-friendly jewelry materials, their benefits, and how to incorporate them into your

In today’s fast-paced world, finding balance and harmony within ourselves is more important than ever. One ancient practice that offers a...

In recent years, the fashion industry has seen a significant shift towards more responsible and eco-conscious choices. This change is not...

Finnish fashion is a tapestry of culture, nature, and innovation. Known for its minimalism and functionality, the unique style practices...

Feng Shui is an ancient Chinese practice that emphasizes the importance of harmony between individuals and their environment. By aligning...

In our pursuit of harmony and self-connection, ancient wisdom can serve as a guiding light. One such timeless knowledge is Feng Shui  —...

Next stop Osaka, Japan Finland Day at Expo 2025 Osaka Finland is present at Expo 2025 Osaka in the joint Nordic Pavilion, Nordic Circle,...

Sustainable and Spiritually Harmonious Design – An Innovative Concept for Future Needs